Greater Columbia, Chapin, Irmo, Lexington and Lake Murray.

Tuesday, May 1, 2012

An Example of Bad Real Estate Marketing

An EXAMPLE OF BAD MARKETING FOR A HOME FOR SALE IN THE GREATER COLUMBIA AREA:

I've been away for a period of time from my normal blogging activities. Seeing a REALLY BAD listing in the MLS today is bringing me back. I had a client request MLS listing sheets for several properties. One of these currently ACTIVE listings featured the following picture as the FIRST and primary photo in the listing:

I've deleted listing info to protect the inept agent



THIS is terrible marketing by an agent that has been in the business a long time. Looks like his primary objective is to sell  azaleas or some other bush. This primary picture is sometimes the only photo that will show in other real estate websites as the MLS listing is shared through IDX sharing technology.    This is unbelievably bad service by this agent to a client.   I bet the client has not seen this.   And, it's not like the bushes are so close to the home that another photo opportunity is unavailable. Picture #14 of 14 shows this view:



Want GREAT marketing to have the best opportunity to get your home SOLD? (I even email the final listing sheet to the homeowner/seller for review and so they can see what is out on the Internet for agents and prospective buyers.)
Contact MEL COKER at RE/MAX Metro Associates:
Office: (803) 223-6214
email: melcoker@remax.net
Internet:
www.ColumbiaSouthCarolina.com/homes
www.MelCoker.com
www.MelCoker.remax.net
www.ColumbiaSouthCarolina.us
www.melcoker.wesellhouses.com

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