Greater Columbia, Chapin, Irmo, Lexington and Lake Murray.

Tuesday, January 3, 2012

RE/MAX Hot Air Balloon

One of the major assets I use in my marketing is the RE/MAX balloon.  I use it on my websites, some clothing and caps, business cards, brochures, and more.  I have even sponsored a RE/MAX balloon event at my daughter's school previously.  Did you know this is one of the most recognized marketing images in the United States?

The RE/MAX Hot Air Balloon, the most recognizable RE/MAX image, debuted at the Albuquerque International Balloon Fiesta in 1978. The balloon's prolific image has appeared on countless yard signs, bus benches and billboards, as well as in television and print advertising campaigns since that time. Like other household names, the RE/MAX Balloon has helped the brand stay in the forefront of consumers' minds. The RE/MAX Hot Air Balloon fleet has more than 100 balloons flying in nearly two-dozen countries across the globe. It's one of the largest hot air balloon fleets in the world, and the largest fleet in North America.

Ballooning with RE/MAX brochure
(about Hot Air Ballooning)

Mel Coker
RE/MAX Metro Associates
(803) 223-6214
Columbia SC Real Estate

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